The Secrets of These 10 Popular Costco Products

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Costco has 817 warehouses and 111.6 million membership cardholders worldwide, and those members will likely attest to the same thing: Costco offers quality products at great prices for the consumer. In the United States, households shell out $ 60 a year for a Gold Star membership to take advantage of warehouse prices on everything from milk to mattresses and dog food to diamonds.

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Customer favorites include private label offerings from the Kirkland Signature store, which the Washington-based company says are designed to be “of a quality equal to national brands” and include food, household items , luggage and clothing.

But what’s the real appeal of some of the Costco products? What is the secret to business success? Read on to learn more about 10 warehouse deals and what makes them so special in the eyes of customers.

Last updated: September 30, 2021

Costco

Costco

Nuts

Costco shoppers are nuts about the store’s nuts. The same goes for team members who research and buy the products for the shelves. To bring in a 2-pound bag of Kirkland Signature Heart Healthy Mixed Nuts, buyers worked with suppliers of almonds, pistachios and walnuts in the San Joaquin Valley of California, then turned to hazelnut suppliers in Turkey to find the best quality of this nut. to add to the mix, according to Costco Connection magazine.

And the prices of nuts are legendary. On the store’s website, Kirkland Signature Unsalted Mixed Nuts are listed at $ 17.49 for 2 1/2 pounds. At Whole Foods, the 365 daily value The Deluxe Roasted and Unsalted Mixed Nuts cost $ 8.99 for 16 ounces. Buying them at Costco is like getting almost half a pound for free.

Learn more: The 37 Mistakes We Make When Shopping at Costco, Amazon, Target and Walmart

JodiJacobson / Getty Images / iStockphoto

JodiJacobson / Getty Images / iStockphoto

Cake

Costco brass learned in mid-2020, shortly after the onset of the coronavirus pandemic, not to spoil success. Or a cake. For years, the Costco half-leaf cake has been immensely popular, but when the pandemic struck and large gatherings stopped, Costco pulled the under $ 20 cake from its offerings. Who needed a cake to serve 48? Americans revolted, started a petition through Change.org, and picked up their beloved treat. Fun fact: A Costco half-sheet cake weighs over 9 pounds.

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calimedia / Shutterstock.com

calimedia / Shutterstock.com

Alcohol

In most states, you can buy alcohol at Costco even if you don’t have a member, and people are flocking to warehouses for a high-quality product at a low price. Speculation has long abounded as to who makes the wines and liqueurs for Costco’s Kirkland house brand, but the actual makers remain a mystery. In an article from February 2021, Thrillist tried powerfully to find answers, and its expert could not precisely name the manufacturer but favorably compared several Kirkland products with the biggest names in alcohol.

Regarding Kirkland Signature Blended Canadian Whiskey, for example, the expert assumed it was made by famous producer Crown Royal. The difference in cost? A 1.75-liter bottle of Kirkland brand sells for $ 18.99, while a 750-milliliter bottle of Crown Royal starts at around $ 26.50 at discount retailers.

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Rouzès / Getty Images

Rouzès / Getty Images

Pizza

If Costco were a pizza chain, it would easily be in the top 20 in the United States based on sales volume. At just under $ 10 for a large 18-inch pizza, this is a delicious bargain. Costco has mastered the efficiency of pizza making, keeping the price low, but this efficiency has also led to consistency of taste. According to Kitchn, an online daily food magazine, a Costco pizza begins in a flattener machine, which squeezes the dough before it makes its way to the sauce robot to coat it. Employees then cover it with mozzarella and provolone cheeses before the pizza goes into the oven. Kitchn said pizza ovens only needed six minutes for the finished product.

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Costco

Costco

Olive oil

Costco’s olive oil has a cult following. Samin Nosrat, the host of “Salt, Fat, Acid, Heat” on Netflix (and author of the book), told the Seattle Times in a 2019 interview that organic extra virgin olive oil from the Kirkland brand is its benchmark for everyday use. “It’s really good!” she said.

And also really affordable. A 2-liter (approximately 67-ounce) bottle of Kirkland Signature Organic Extra Virgin Olive Oil costs $ 13.49 on the Costco website. At Trader Joe’s, the Sicilian Extra Virgin Olive Oil Selezione from Trader Giotto sells for $ 7.99 for 16.9 ounces.

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Costco

Costco

Toilet paper

Some of the lasting images of the early days of COVID-19’s arrival in the United States – even before it was declared a pandemic – were photos of Costco shoppers packing their carts with what would become a precious commodity: toilet paper. They sourced better quality paper at a competitive price; a February 2021 New York Times toilet review gave the Kirkland Signature brand high marks for moisture resistance, softness, and cleansing power (it did not fare as well for absorption). With the Delta variant causing persistent COVID-19 issues, in late September Costco announced it would limit per-person sales of key items, including toilet paper, to maintain supply.

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cihatatceken / Getty Images / iStockphoto

cihatatceken / Getty Images / iStockphoto

Tires

Costco is the tire store for many car owners, and Readers’ Digest said there’s a secret in the store’s tire price: a different brand goes on sale each month. If the tire you want is available at a price you don’t want to pay, wait a few months if you can. Costco’s website also has deals to save you bundles on a set of four tires. A bonus if you buy tires here: Costco will repair punctures and rotate tires free of charge while you have them.

This could be a huge savings, with flat repairs typically starting at around $ 15 and tire rotations costing $ 35 and up. Tires should be rotated, in general, every 6,000 to 8,000 miles.

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Tim Boyle / Getty Images

Tim Boyle / Getty Images

Chickens

It’s really no secret that Costco shoppers adore the store’s legendary $ 4.99 roast chickens, and shoppers gobbled up around 101 million of them in 2020, Reader’s Digest reported. Costco has adamantly refused to increase the price of these products over the years, even though it takes a loss on all of them. Reader’s Digest reported that the chain was losing up to $ 40 million a year on chickens, but those chickens are pushing buyers through the door. Who among us didn’t walk in for a $ 5 chicken and walk out with $ 100 worth of stuff in the cart?

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Joël Carillet / iStock.com

Joël Carillet / iStock.com

Gift cards

When is $ 40 worth $ 50? When you purchase a Cinemark gift card from the Costco website. Members can spend $ 39.99 to purchase a $ 50 gift card for the theater chain, which can be used for admission tickets or refreshments. Costco has other great gift card deals as well, including a $ 50 card for Jiffy Lube for just $ 37.99 or a $ 50 card at sports retailer Fanatics for $ 39.99.

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PeopleImages / Getty Images

PeopleImages / Getty Images

Technical support

When it comes to buying a computer, camera, home theater system, tablet, or TV, consumers have a wide choice of stores and sites online. But Costco has developed a following as a place to buy electronics for a reason: free tech support. The technical team is available from 5:00 a.m. to 10:00 p.m. PT, seven days a week, to answer questions about the configuration or to troubleshoot issues. While technical support is not necessarily a “product,” its availability draws customers to the store.

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This article originally appeared on GOBankingRates.com: The Secrets of These 10 Popular Costco Products


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