BIOLO, the market leader in biodegradable packaging and products, partners with LITA by Ciara to support the vision of a sustainable fashion line by eliminating plastic waste
KANSAS CITY, Missouri, September 30, 2021 / PRNewswire / – BIOLO is delighted to announce that it has partnered with The House of LR&C to eliminate plastic waste in LITA from Ciara, The new ready-to-wear collection consciously created by The House of LR&C, inspired by fashion icon and Grammy Award-winning singer, Ciara. BIOLO will manufacture sustainable packaging for all LITA by Ciara products using Nodax® PHA – a revolutionary biopolymer.
BIOLO offers an alternative to traditional petroleum-based plastics through its use of polyhydroxyalkanoates (PHA), a renewable plastic alternative certified by TÜV (formerly Vinçotte) for biodegradation in soils and marine environments as well as domestic and industrial composts . “PHA is made from plants, turns into a raw material for microorganisms and leaves nothing behind. It’s that simple ”, explains Will Preston, CEO of BIOLO.
Maison LR&C (for Love, Respect & Care) was created in 2020 not only to create fashion brands with sustainability in their DNA, but to redefine how the fashion industry works, to make it inclusive, led by the community and, above all, to create positive change on a large scale. “It’s exciting to see companies coming together to support creating a positive impact,” said Therese Hayes, sustainability director of The House LR&C. “This strategic partnership with BIOLO reduces plastic waste and supports our goal of considering sustainability throughout the life cycle of our product.”
To fight against single-use plastic waste, many companies have turned to compostable alternatives. Polylactic acid (PLA) was one of the pioneer substrates and was a progressive step, but it only biodegrades in an industrial composting facility. In search of a universally biodegradable plastic, researchers at Danimer Scientific drew inspiration from nature. Danmer Scientific has discovered that just as humans store extra calories as fat, bacteria store some of their energy in the form of natural plastic, known as polyhydroxyalkanoates (PHA). Since PHA is a natural source of fuel for bacteria, it breaks down quickly in any bioactive environment. “Although PHA has been an evolutionary product and has been natural for millions of years, it is only recently that we have perfected our process for producing the biopolymer on a commercial scale. We call the PHA produced through our proprietary process Nodax® PHA. ” noted Don phillips, Vice President of Business Development at Danimer Scientific.
BIOLO has worked in partnership with Danimer Scientific for several years to perfect the manufacturing techniques necessary to bring PHA to the public in the form of flexible packaging, ocean-safe straws, etc. Although PHA has been used by bacteria for millions of years, LITA’s partnership with BIOLO marks the first time that a North American company has used PHA packaging exclusively.
For more information about BIOLO, please visit BIOLO.com
For more information on LITA, please visit thehouseoflrc.com/pages/lita-by-ciara
For more information on Danimer Scientific, please visit DanimerScientific.com
BIOLO aims to meet the needs of environmentally conscious businesses and consumers with flexible packaging and environmentally friendly catering products. BIOLO uses NODAX® PHA, a biodegradable polymer, as an alternative to petroleum-based solutions for single-use plastics. BIOLO products work the same as traditional plastics, but provide a guilt-free experience that allows consumers to enjoy their purchase and not worry about creating unwanted waste. BIOLO is headquartered in Kansas City, Missouri and has manufacturing sites across United States. For more information, visit www.BIOLO.com.
About La Maison LR&C
The LR&C House was built to democratize retail and redefine how the fashion industry works, to make it inclusive, community-led and, most importantly, to create positive change at scale. Russell wilson and Ciara have combined their passion for design and fashion with the retail expertise of Christine day, to create The House of LR&C in 2020. A year that has shown the world that genuine compassion, connectivity and the well-being of our planet are the keys to creating a new way forward. Visit us at thehouseoflrc.com.
About Danimer Scientifique
Danimer is a pioneer in creating more sustainable and natural ways to make plastic products. For more than a decade, its renewable and sustainable biopolymers have helped create plastic products that are biodegradable and compostable and return to nature instead of polluting our lands and waters. Danimer’s technology is found in a wide range of finished plastic products that people use every day. Applications for its biopolymers include additives, aqueous coatings, fibers, filaments, films and injection molded articles, among others. Danimer now holds more than 390 issued patents and pending patent applications in more than 20 countries for a range of manufacturing processes and biopolymer formulations. For more information, visit www.DanimerScientific.com.